Ahrefs
SEO research and audits, with separate AI prompt tracking and visibility-index offers.
Ahrefs combines backlink and keyword research with site auditing. Starter costs $29 monthly and Lite $129, while free owned-site tools remain available. Brand Radar distinguishes custom prompt tracking from its AI Visibility Index. Lite and higher include limited prompt checks; additional AI coverage and usage have separate pricing.
Last verified: 2026-11-02
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Pros
- ✓ Keyword, backlink and site-audit workflows
- ✓ Ongoing free owned-site tools
- ✓ Lite and higher include limited AI prompt checks
Cons
- ✕ AI prompt checks and paid user seats have separate limits
- ✕ Brand Radar has distinct tracking and index products; confirm the selected offer
Pricing
| Plan | Listed USD / month | Notes |
|---|---|---|
| Ahrefs Free (Webmaster Tools) | Free plan Ongoing free access · Check eligibility and limits | verified websites only; 5,000 Site Audit crawl credits per project each month |
| Starter | $29 Check currency and billing in review | entry-level, limited |
| Lite | $129 Check currency and billing in review | 5 projects, 750 keywords |
| Standard | $249 Check currency and billing in review | 20 projects, 2,000 keywords |
| Advanced | $449 Check currency and billing in review | 50 projects, 5,000 keywords |
| Enterprise | $1,499 Check currency and billing in review | annual billing only; highest limits + support |
Our take: Checked https://ahrefs.com/pricing and https://ahrefs.com/brand-radar on 2026-11-02. Paid SEO tiers remain $29/$129/$249/$449, with Enterprise $1,499 monthly-equivalent under annual billing. Removed the misleading claim that all Brand Radar data uses static snapshots: custom prompts support scheduled tracking. The vendor page mixes $199 and $699 index labels, so confirm the exact engine package before paying.
Ready to try Ahrefs?
Free plan. Ongoing free access · Check eligibility and limits. Confirm the current offer on their site.
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Frequently asked questions
How much does Ahrefs cost?
Ahrefs: Free plan. Ongoing free access · Check eligibility and limits. Confirm original currency, limits and the current offer with the vendor.
Who is Ahrefs best for?
SEO teams that prioritize elite backlink/keyword data, with AI-search as an add-on.
Is Ahrefs good for GEO / AI-search visibility?
Ahrefs combines backlink and keyword research with site auditing. Starter costs $29 monthly and Lite $129, while free owned-site tools remain available. Brand Radar distinguishes custom prompt tracking from its AI Visibility Index. Lite and higher include limited prompt checks; additional AI coverage and usage have separate pricing.